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- Box Office
World Box Office Feb 5 – Feb 11, 2018
This weekend’s biggest worldwide entertainment event was the launch of the 23rd Olympic Winter Games in Pyeongchang, South Korea. It may be a uniquely beautiful festival of sport but it’s no Super Bowl, and worldwide box office numbers weren’t troubled by this highflying competition. New opener Fifty Shades Freed, the third and final entry in Universal’s hit series based on the soft-core BDSM adult novel trilogy and starring Dakota Johnson and Jamie Dornan, earned $38.8 million in the US and $139.6 million worldwide. It took first in both accounting categories.
While it lagged behind previous entry Fifty Shades Darker’s $46 million US debut, Freed is almost dead even in opening foreign sales with $97 million to its predecessor’s $98M. In 50 Shades, newly married Anastasia has to deal with the abduction of Christian Grey’s sister Mia, and as she races to save her from her captors, takes ample breaks to experiment with ever more extreme bondage sex. It had a strong $10.7 million opening in Germany and made $8.8 million in the UK and $8.7 million in France. Majors Russia and Brazil went more or less as expected for a movie of this type at $6.9 and $6.6 million while in Italy Fifty Shades Freed turned in $7.2 million and made it the third best R-rated opening of all time, behind the other two films in this series. Freed’s $139 million global opening brought the trilogy’s revenues past $1 billion and although domestic numbers were somewhat low, it should see a significant bump Wednesday as couples rush out to get some inspiration on Valentine’s Day.
Second place on the US chart went to the decidedly more family-friendly Peter Rabbit, a CGI heavy British picture about the beloved children’s book character. It made $25 million in the US and Canada, its only markets to date. James Corden voices Peter while Daisy Ridley and Margot Robbie voice two of his sisters. Rose Byrne, Domhnall Gleeson, and Sam Neill play the main non-animated characters. It’s about Peter’s feud with the owner of the farm he lives on and the escalation it takes as they both fight for the attention of his beautiful animal-loving neighbor.
Next on the US chart, we have Clint Eastwood’s patriotic The 15:17 to Paris. This film is a nearly moment for moment recreation of the events that unfolded in 2015 when two off-duty American soldiers and a friend of theirs subdued a gunman armed with an AK assault rifle on a high-speed train between Amsterdam and Paris. The three heroes of the day, Spencer Stone, Anthony Sadler and Alek Skarlatos, all play themselves, while Judy Greer and Thomas Lennon play two of the major figures in the young men’s lives. 15:17 earned $12.6 million in the US, and $5.3 million abroad including $1.4 million in the story’s setting, France.
Golden Globe and Oscar winners and nominees continued to build on their hype from the world’s two biggest film awards as we approach the 90th edition of the Academy of Motion Picture Arts and Science’s prize ceremony at the beginning of March. The Greatest Showman took $15.1 million in 41 territories to reach a global cume of $314 million. It’s now the 6th best-selling musical of all time in the US without adjusting for inflation, and will likely pass Les Misérables and La La Land to move into third. The Post made $9.4 million worldwide and has a cume of $120.5 million, and Three Billboards Outside Ebbing, Missouri tacked on $7.8 million to reach $100.8 million global. The Shape of Water made $6.1 million and sits at $74.2 million, while Darkest Hour added $5.4 million and reached $124.1 million from showings around the world.
See the latest world box office estimates: