- Industry
Interview with Meenakshi Sheede – Clash of the Titans: Bollywood vs. South Indian Films
According to the Indian publication Business India, there is a juggernaut of movies from South India that has taken over the Indian box office as Bollywood films are turning out to be a “feeble competitor. ” Quoting a CII South Media & Entertainment report, Business India reports that 62% of the all-India box office collections of movies in 2021 came from South Indian films and the trend is getting stronger.