South By Southwest

  • Festivals

SXSW 2022: The Weirdness Is Back!

After a COVID-19-imposed hiatus in 2020 and 2021, SXSW’s back! Austin’s biggest festival returns with a vengeance – maybe not in size, as the event has been scaled down and mask-wearing and distancing were encouraged – but with an urgency to address social, political, and environmental issues here and now on Earth, out of space, and as Virtual, Augmented and Mixed Reality (XR Experience). Founded in 1987 to converge the tech, film/TV, music, and gaming industries as well as an expression of all forms of creative and innovative art, this year’s predominant theme of “South By” (as locals, fans, and SXSW pros like to call the festival which runs from March 11-20, 2022) is crypto-mania – with its hype and skepticism alike.